I have surveyed 110 people, getting as even a spread as possible from different social groups: work, art college (staff and students), church, friends, visitors to a tourist attraction.
The first question was “How likely are you to leave a donation after visiting a free museum? People answered as follows:
Most Times 28
So for more than half the respondents they are less than likely to leave a donation. Another interesting point was that for 56 respondents a a major determinant was whether they had the money readily to hand. For those more likely to give the main consideration was gratitude for a good experience. The most likely size of donation across the survey was £2, and the same was true of what people would expect to pay for a cup of tea.
I am interested in the people who only occasionally or rarely give money, and how to make it more fun and easier for them to do so. I have an idea that if you pop a coin through a slot and then here may be one or other of the sounds below as you walk away, curiosity might also infect other people within earshot!
or something less horrible…